In November 2019, google Stadia was launched by saying it will be “Netflix but for games”. This will allow players to stream games online without owning a console. So where is it now? What Happened to Google Stadia? Let’s find out.
About Google Stadia
Stadia is Google’s cloud-based gaming platform that lets you play your favorite video games instantly across compatible TVs, computers, and mobile devices, with no waiting to download games, patches, or platform updates. Games are ready wherever you have internet, without waiting for installs, downloads, or updates
If it was giving all these awesome features for gamers then what was the reason for shutting down.
So What Went Wrong? What happened to Google Stadia?
When Stadia was launched by Google, they were confident that it could revolutionize the gaming industry which they had little to no experience in. In March 2019, the company announced that they would create their own in-house studio to work on original projects.
This effort was led by industry titan Jade Raymond, a founder of Ubisoft Toronto and Electronic Arts’ Motive Studio, as well as VP of Google. But all of this didn’t last long.
By the time of February 2021, Google canceled multiple projects, closed two of its studios in Montreal and Los Angeles, and terminate the contract of around 150 people.
Despite Google’s never lasting efforts to build hype about this service and also branding it as the “future of gaming,” this grand plan of Google always lacked one key element that are – video games.
Google failed to release any original games for Stadia, instead Google was always relying on third-party games to draw attention of gamers worldwide. Google spent millions of dollars on per port. Without any flashy releases to show off, Google’s planned to halt this service which had been rumored since July 2022.
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Final Words from google about Stadia
After all this Stadia never recovered. Phil Harrison (VP of Google) said that while Stadia was built on “a strong technology foundation” it didn’t “gained that traction from users.” It’s a costly and embarrassing failure for Google.
The company’s focus is on the technology that powered Stadia, rather than the games itself. Phil Harrison said that Google sees “clear opportunities to apply this technology across other parts of Google, like on YouTube, Google Play, and in augmented reality projects”. Harrison also said that the technology behind Stadia would be made available to “industry partners,” adding that he still believed cloud gaming was the future.
“We remain deeply committed to gaming,” this is what Phil Harrison said as he announced that Stadia is no longer will be there for us. Stadia was once said as the future of gaming but now, it has become the past.
Google Stadia Shutting down finally
Google Stadia the clod gaming services which was going to change the gaming world is now going to shutdown on 18 January 2023.
Refunding of already given Hardware
All the hardware bought through its store, as well as the games and any add-ons bought through Stadia’s store. The majority of those refunds should be done by mid-January said by Phil Harrison.
Alrighty then, I guess that’s too many games for today. I will be back with some more upcoming games, so just be with me and we will continue to grow in this gaming world.
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That’s All for now. Till then…
— Peace Out —
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What happened to Google Stadia? What Went Wrong?